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Photo of Natalie, with dark hair, looking directly at camera in blue blazer and gold necklace
Alumni

Grad Natalie Guzman Featured In Forbes Magazine's Entrepreneurial CMO List of 2022

Congrats to Natalie Guzman, a graduate of FIDM’s Merchandising & Marketing program, who has been featured in Forbes’ inaugural list of 50 entrepreneurial chief marketing officers who are thought leaders in their field. Natalie is the co-president and CMO of Savage X Fenty, Rihanna’s body-positive, inclusive lingerie brand. 

The Forbes Entrepreneurial CMO List recognizes 50 marketing chiefs “whose entrepreneurial spirit and actions are helping transform not only their brands but marketing, commerce and, oftentimes, culture itself,” according to the magazine. 

About working at Savage X Fenty, Guzman says, “It’s easy to come to work every day when you’re passionate about what you are doing, and what you are trying to achieve.” Her advice for FIDM students who want to pursue fashion marketing? “This sounds generic but it’s important. It’s what we look for in every new hire (regardless of the length of their career)—passion, drive and the ability to innovate.”

 

Categories:  Merchandising & Marketing Alumni