Career Development goes hand-in-hand with curriculum
Our Career Center has cultivated a database of thousands of employer contacts nationwide with the singular goal of providing industry-related internships and employment opportunities for our students and alumni.
Responsible for managing a company's brand. Develop plans that support lines of service and brand objectives and devise campaigns that increase the awareness of stature of a company or brand.
Product Development Specialist
Develop products, strategies, and business plans for upcoming products. Watch the market trends to develop plans that will increase sales, establish deadlines, and ensure the product development teams are on schedule.
Assistant Brand Manager
Assist in executing a brand's strategic choices and vision, product and commercial innovations, and marketing elements across all media, while collaborating with multi-function teams and agency partners. Responsible for maintaining a marketing plan to identify specific marketing tactics. Use plans to build-on consumer, shopper, and customer insights to deliver overall business objectives and strategies.
Research to identify consumer, sector opportunities and competition. Create marketing collateral, including white papers, and technical papers. Coordinate events including meetings, speaking engagements, seminars, trade shows and exhibits. Develop marketing literature, ensuring valid, current and accurate content. Monitor corporate communications plan and strategy for uniformity in message, including templates, tag lines, and logo usage.
Integrated Marketing Manager
Responsible for helping develop, implement, and measure strategic integrated marketing campaigns. Research industry trends, social media/engagement tools and use them within targeted IMC campaigns. Utilize public relations, advertising, brand management and design together to form a cohesive marketing communications campaign.
Engage with influencers, communities, and consumers through social media channels to drive brand awareness and customer acquisition. Create, execute, and revise social media strategy and social media marketing programs. Act as the brand gatekeeper and manager of voice and brand's social presence.
Online Community Manager
Act as the frontline brand manager by interacting with customers and fans in real time on various web platforms. Act as liaison across the Internet, participating in minute-by-minute online conversations by answering questions, offering solutions, and mediating conversations and creating content for feeds and sparking discussion.
Research and report information that helps a company make business decisions and increase its profits. Conduct surveys that measure customer satisfaction, product testing and observing the company's competition. Find out and communicate what the customer's perception is of the product or service, as well as customer needs. Measure performance of campaigns and the efficiency of business decisions. Cooperate with Product Development to determine new ranges of products that are suitable to the market.
Cosmetics Department Manager
Coach sales team to ensure achievement of sales goals. Partners with Selling Managers on training, development and performance management of the sales team. Consistently upgrades product knowledge in order to drive sales.
Responsible for planning and selecting a range of products to sell in retail outlets. Must consider market trends, customer demand, price, quality and availability when making purchasing decisions. Source new merchandise and review existing items to ensure products remain competitive. Maximize profits and provide a commercially viable range of merchandise at competitive prices.