SHEIN Partners With FIDM to Launch New Scholarship Program
This week, SHEIN, the global e-retailer of fashion, beauty and lifestyle products, and FIDM, announced a new scholarship program and curriculum for FIDM students called SHEIN X Project Launchpad.
Through the partnership, 12 students were selected to each receive a $40,000 scholarship provided by SHEIN, and to participate in a new course where they will have the opportunity to create a 5-10-piece collection that will be sold on SHEIN's platform as part of the company's designer incubator program, SHEIN X.
"As its name suggests, SHEIN X Project Launchpad aims to launch these students into successful careers in the fashion industry," said George Chiao, U.S. president of SHEIN. "By providing scholarships and access to SHEIN's resources and customer network, we hope to remove some of the barriers aspiring designers typically face and provide these talented young people with the tools and support they need to help them achieve their dreams."
The 20-week curriculum has two parts; the first half of the program is focused on market research and design development, and the second half will be focused on fit and production. Once complete, the students' collections will be sold on the SHEIN platform and students will earn commissions and keep ownership of their creations.
"This collaboration is exciting to me because it is an area that I have yet to focus on as a designer. Having just finished FIDM's Advanced Fashion Design program, that focuses heavily on a more niche, designer market, I think it will be a valuable experience to design for a completely different sphere within the industry," said FIDM student Keagan Roberson. "From this collaboration, I hope to take away valuable insights, such as the production and manufacturing process, that I can use across the industry regardless of which area in fashion I move to next."
To read more about the SHIEN partnership with FIDM, click here.
Categories: Fashion Design