Mark Badgley and James Mischka Guest Speakers on LA Campus

Mark Badgley and James Mischka recently relocated to Los Angeles from New York, and visited the FIDM Los Angeles campus as guest speakers discussing their amazing careers and success in the fashion industry.

The iconic fashion duo celebrated their 30th anniversary at NYFW in September.

Sitting on a panel moderated by FIDM Instructor and Stylist Tod Hallman, they shared their history in the fashion business and how things have shifted and grown in regards to online shopping and social media. Their couture client still wants to shop in the store, while the ready-to-wear client shops online. And while the industry used to rely on traditional press such as WWD and Vogue, they pointed out that now it matters what everyone says. Social media has forever changed the trajectory of the business of fashion.

They answered questions from students and gave a special shoutout to FIDM Instructor and Alumna Debra Weaver who was sitting in the audience. She is the Creative Director/Designer of the lingerie division of Badgley Mishka.

They also announced that they are donating a couture Badgley Mishka gown to FIDM Museum & Galleries, which met with a huge round of applause.

Categories:  Fashion Design