Social Media Students Team with Black Radiance Beauty

Social Media students teamed with industry partner Black Radiance Beauty for their mid-term project in Blogging for Business class. After meeting with VP Global Marketing Parris MacDonald, students were tasked to create two blog posts and a social media promotion for the California-based makeup company. Mac Donald and Senior Marketing Coordinator Lana Gregg visited the classroom to watch student presentaions and give individual feedback that replicated a real world scenario. 

Categories:  Beauty Marketing & Product Development Digital Marketing