Merchandise Product Development

Take trend spotting to the next level

You don't need a crystal ball to spot trends, but an arsenal of knowledge and experience is essential - that's where we come in. The Merchandise Product Development Program teaches students the skills necessary for ultimate success in the fashion industry: From how to analyze and forecast trends to techniques for developing and marketing new and innovative apparel and accessory products.

What Our Students Learn

In our program students learn the skills to:

  • Create distinctive apparel lines.
  • Conduct and apply market and trend research.
  • Apply garment construction principles.
  • Sketch in proportion and detail.
  • Use current industry technology.
  • Choose appropriate fabric and trim.
  • Sell yourself and your ideas.
  • Develop specifications for how garments are made.
  • Plan for financial success.

Why FIDM?

Students live and breathe a brand in our simulation of an actual design room and collaborate with major brands.

Speakers from top companies (think TOMS, Urban Outfitters, Quiksilver, and J Brand) come onsite for Q&A panels and lectures.

Our field trips give behind-the-scenes tours of trend offices, working factories, and showrooms.

We utilize the latest state-of-the-industry software and technologies.

Students graduate from the program having created a portfolio of work for a variety of companies, products, and brands.

I absolutely love Product Development - it was the best decision I ever made. My company has nothing but compliments for the way FIDM prepares students." -- Ashley Kelley, Product Developer for Camelbak

A Closer Look

The Merchandise Product Development Program prepares students for a career in merchandising established fashion brands.  The curriculum focuses on planning, developing, and presenting product lines, and on the technical design of individual styles within the line.  Students learn to compete successfully in trend analysis, strategic planning, line development, and preproduction planning.

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