Kellwood Sr. Associate Designer and FIDM Grad Katrina Hafalia returned to the LA campus last week to speak to students in the Premier MPD Group about her industry experience and let them know that Kellwood is currently hiring Assistant Designers.
Katrina graduated from FIDM in 2010 with her degree in Merchandise Product Development. Prior to that, she earned a degree in Business Communications from Cal State Long Beach.
During her last two quarters at FIDM, she decided to intern as a stylist. She had a friend who knew a wardrobe designer, so that was her in. She was doing wardrobe pulls and returns, and getting coffee, but it was a foot in the door.
“Take the assistant position,” she advised the students. “Intern. Take unpaid positions.” She wanted to stress the importance of starting from the ground up, in order to gain experience.
A job came up with Fergie as the client, and Katrina was responsible for pulling the jewelry for her Rolling Stones cover shoot. Because of that internship, she learned she could handle anything. “I was so fortunate,” Katrina said.
After a while though, she realized she no longer wanted to pursue styling. She said she’d rather be the one designing the clothes than the stylist pulling them, so six months before graduation, she left that internship to become an assistant designer.
After four years, she went from Assistant to Associate Designer. She worked at Knitworks Design Zone, designing clothes for children, then worked at Evy of California. In 2011, she went freelance and created her own website.
Designer Consulting Co-Op contracted her as a designer and she worked with a client to launch a swimwear collection. She worked there a little over a year, then in May 2016, moved over to Kellwood where she was hired as a Sr. Associate Designer.
“Always push,” she told the students. “It doesn’t matter what anyone says!” She then told them that Kellwood is currently hiring Assistant Designers.
Categories: Alumni News, Merchandise Product Development
Name: Alyson Covington Age: 25 Hometown: Laguna Beach, CA Previous College: Loyola Marymount University FIDM Major: Merchandise Product Development FIDM Campus and Start Date: Los Angeles, April 2017 Admissions Advisor: Susan Pope How did your advisor … Read More
Name: Emily Benavides Age: 20 Hometown: Yorba Linda, CA Previous College: Cairn University and Santiago Canyon College FIDM Major: Merchandise Product Development FIDM Campus and Start Date: LA, Fall 2017 Admissions Advisor: Susan Pope How did your advi … Read More
Eleven students from seven FIDM Majors attended the Student Program at Retail’s BIG Show in New York this past month. Six out of the eleven were sponsored to go on the trip by scholarship from the NRF Association. The fashion and retail leaders of tomorro … Read More
Merchandise Product Development Graduate Lauren Luketich (pictured below, at right), who graduated from FIDM in 2011, has launched Corestyle, an activewear line for women. We recently chatted with her to learn more. What led you to found Corestyle? I have … Read More
Kelli Marie Riley grew up locally in Long Beach, graduated from UCLA in 2009 and then FIDM in 2011 with her Merchandise Product Development Professional Designation Degree. She is the Founder and CEO of Transition State. Tell us about your line, Transition … Read More
Fashion Designer and FIDM Merchandise Product Development Grad Jenna Piantedosi just launched her Autumn/Winter 2017 collection for her new line, J. Dosi, and is currently attending the Dallas Market, January 25-28. Shown above with her brother and business pa … Read More
Fashion Designer and FIDM Alumna Jenna Piantedosi visited FIDM last week to speak to the Premier Students in the Merchandise Product Development and Merchandising & Marketing programs. Jenna graduated from FIDM six years ago, and is launching her own company t … Read More
Brynne Hustrulid graduated from FIDM in June 2015 with her degree in Merchandise Product Development. She's now working at Vans Corporate as a Product Line Coordinator. Tell us a little about yourself: Hello! My name is Brynne. I am 22 years old. I have alway … Read More
Taylor Pines graduated from FIDM with her Merchandise Product Development Professional Designation degree in 2013. She now works as a Technical Designer at J. Brand, a premium denim label headquartered in Los Angeles. This week, she returned to her alm … Read More