FIDM Alumna Launches Jewelry Brand Ox By Olivia

April 7, 2016

Sarah Olivia graduated from FIDM in 2012 with her degree in Merchandise Product Development. She now owns a jewelry company called Ox by Olivia. Get to know this inspiring young alumna.

Tell us a little about yourself: I come from a large family with a background in the fashion industry. I always had aspirations of coming to California to study fashion. Initially, I had no idea what I wanted to do, but I knew that I wanted to go to FIDM. I moved to Los Angeles from the outskirts of Tucson, Arizona.

Where are you currently working? I own a jewelry business called Ox by Olivia. We specialize in limited edition and handcrafted pieces. Our mission is to create intimate pieces that are as beautiful and unique as our clients. We offer a personalized experience that blends elegance and boldness with intricate details in each Ox by Olivia piece. I was recently featured in Vogue UK in a spring/summer 2016 jewelry piece.

How do you feel FIDM prepared you for what you are doing now? FIDM has prepared me for what I'm doing now in ways I never imagined. The fast pace approach is really realistic and compares to the industry's demands. An education at FIDM can help you meet daily challenges or obstacles that you will face while you are in business. I was able to meet some amazing people in the industry through the platform that the school has, that I haven't been able to meet anywhere else.

How did you decide on your major? I was originally a Visual Communications major because I wanted to be a wardrobe stylist, but it wasn’t long before I realized I had a passion to start my own jewelry business. The Merchandise Product Development major really gives a detailed look inside the design and production world, which I felt would be more beneficial to me. So, for my second quarter I switched my major and I'm glad I did.

Looking back, which classes at FIDM were most valuable to you? Design Portfolio and Classification of Line Development we're definitely the most valuable classes that I had at FIDM because they were so detailed with the design process and production that it pushed me to a whole other level.

Any advice for current FIDM Students? My advice for students is to learn as much as possible while at FIDM. Regardless of if you feel the information is necessary to your desired career path, it will come back around and benefit you in the future if you want it to. FIDM is a resource that a lot of people would love to have, and if you take advantage of it it can change your career path.

What is your biggest goal right now? My biggest goal at the moment is to obtain as many wholesale accounts with retailers as possible. I'm currently working with a management team to expand the vision.

Follow Ox by Olivia on Facebook and Instagram @oxbyolivia, and shop online at

Categories: Alumni News, Merchandise Product Development