, Current Affairs

  • Aug

    Tech Apparel on Time for Rio Olympics

    "We make sure we stay inside the rules, but we will get to the very edge of them if we can," says Adam Clement, Senior Creative Director for team sports at Under Armour.  Business of Fashion previews tech apparel advances expected at Rio's Summer Olympics: 3 D technology used by Nike to trim runners' time, body-scanned swimsuits by Adidas, and Assos's cycling suits designed with wind tunnel aerodynamics.


    Categories: Apparel Technical Design, Current Affairs, Action Sports, Trends