Award–winning Art Director/Designer Ria Lewerke is President and Creative Director of the design firm RIA Images whose clients include: Matchbox 20, Tori Amos, Dave Matthews Band, Ozzy Ozbourne, and corporate clients MCA Publishing and Virgin Records. Her 30–year career in the music industry has included executive positions at RCA Records, BMG Music as well as independent work with clients like Bob Dylan, Diana Ross, Stevie Wonder, and Electric Light Orchestra.
What does your work with an artist like Aretha Franklin entail? For a few select artists like Aretha and Paul McCartney, I am commissioned to oversee complete imaging which includes: photo sessions, album art, print advertising, and outdoor advertising.
Who are some of the famous photographers you have worked with? The list reads like a who’s who of photography: Richard Avedon, George Hurrell, William Claxton, Herb Ritz, and Moshe Brakha. I’ve been lucky to have big budgets.
Any new ventures on the horizon? I just started doing jewelry design. My company is called One Thing on a String, and every piece has one "thing" on a cord, a wire, or a chain. Most of the "things" are heart– shaped.
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