March 2004

V Magazine

V Magazine

  • 11 Mercer Street
  • New York, NY



Six times/year

$35.00 per year

abc V xyz is a branch periodical from the creators of Visionaire, whose publications are recognized by their multi-media format, limited editions, and collector’s items. Those familiar with their work can expect no less from the holy trinity that produces Visionaire: Steven Gan - creative director of America’s Harper’s Bazaar; Ceselia Dean - a model in front of the lenses of Lagerfeld and Leibowitz and has been hailed as an “IT” girl (with her own page) by Vanity Fair; and James Kaliaides - the new make-up artist commissioned by Lancome cosmetics.

abc V magazine xyz is not your typical fashion magazine. For one, you won’t find it at your local grocery store checkout counter; two, it’s HUGE; and three, they are able to survive with just a handful of advertisers to help support its revenue. In this month’s issue find double page ad posters from the design houses of Chanel, Dior, Dolce y Gabbana, Donna Karan, Fendi, and that’s all. No, there’s more. The spring preview celebrates the 150th anniversary of Louis Vuitton with tongue in cheek captions on the cover like abc C’est LV xyz and abc LV est belle xyz . Also celebrated is the notorious director Werner Herzog who has done everything on film, from (literally) hauling a steamboat over a mountain to eating his own shoe.

abc Visionaire xyz , abc V xyz , and [very soon] abc Vman xyz exist as proof of le beau monde or as Webster defines it, the world of high society and fashion. Only the crème de la creme collaborate with this circle of fashion’s uber-elite. This does not mean that the content is merely filled with fluff or that it’s superficial. V educates us on who the cream of the crop are and give credit to those that have also gone unnoticed or are underrated by press attention. If you don’t hesitate to admit you’re a fashionista, check out abc V magazine xyz for yourself.

Reviewer: Glenda Ronduen, FIDM Library Staff Member