Wanted: Creative minds with the instinct to display products in a powerful way. From window displays to fashion shows and gallery openings, Visual Communication pros are experts at conveying the perfect message or pulling together the perfect outfit - and making it look like a work of art.
In our program students learn the skills to:
No other college on the West Coast has a specialized major in this field. Students collaborate on real-world projects with industry professionals from companies like Saks Fifth Avenue and Disney Stores North America. Anthropologie, Giorgio Armani, Warner Bros., and Richemont (which encompasses Cartier, Chloé, and Van Cleef & Arpels) have partnered with FIDM to create internships for students in the program.
Students leave the program proficient not only in their hard skills like quick sketching and Photoshop, but also with a full understanding of attention to detail, problem solving, and what goes on in the world of art and culture and how it applies to their work.
I used to look at spreadsheets everyday before coming to FIDM and now I'm allowed to be creative and work on amazing projects such as styling the Michael Jackson exhibition at the Grammy® Museum." -- Peter Lam, Visual Communications Grad and Stylist.
The Visual Communications Program offers students a diversified, creative business background in visual presentation, exhibit/trade show design, retail and event marketing and store planning, with an emphasis on the fashion and entertainment industries. Students benefit from exposure to practical and theoretical visual merchandising techniques. Courses include presentation design, color theory, concept visualization, trend forecasting, and computer graphics.
Learn about this exciting major straight from Students, Faculty, and Industry Leaders.