Digital Media

Latest Digital Media News

  • Dec
    06
    2016

    Trendwatch: Pink Pops Up on Instagram

    Trend forecaster WGSN follows the current color story on Instagram, noting the importance of color for standing out in the crowded field of social media image-making. The forecaster points out a trend of hot pink as background "wall" in professional posts for brands as diverse as Old Navy, Starbucks, and Rent the Runway. The pink wall outside LA retailer Paul Smith caused a small tsunami of Instagram posts, and the rest is history, says WGSN. Another color trend on Instagram is monochromatic imagery, where a red jacket for instance is shown against a red wall, creating a quick flash of color that pops on the small mobile screen.

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    Categories: Social Media, Instagram, Trendwatch, e-commerce, Digital Media

  • Dec
    06
    2016

    Snapchat Introduces Video-Making Spectacles

    Snap, the owner of Snapchat, has introduced a digital device called Snap Spectacles—oversized sunglasses with a tiny video camera embedded in the frames. They are retailing for $130 and supply may be short for the holiday season. Enthusiasm is high in the tech … Read More

  • Dec
    06
    2016

    Amazon Opens First Grab-and-Go Store

    Amazon Go has opened in downtown Seattle—the first convenience store to totally eliminate cashiers and checkout lines. Described by the massive retailer as an experiment, the small bricks and mortar store offers takeout food and drink and chef-created meal kit … Read More

  • Oct
    26
    2016

    Twelve Outstanding Faculty Winners Named for 2016

    The student body has voted 12 faculty members Outstanding Faculty Award winners for 2016. Congratulations to these industry leaders and educators for passing along their expertise and inspiring the next generation! Read more about:Vickie Peters, Apparel In … Read More

  • Mar
    03
    2016

    Meet Social Ambassador and Digital Media Student Taylor King

    Get to know FIDM Social Ambassador Taylor King, a Digital Media Student at our Los Angeles campus. Follow Taylor on Twitter @FIDM_Taylor for live updates about her life as a student at FIDM. Hometown: Bloomington, Indiana Describe your style: Sporty Chic Cu … Read More

  • Feb
    22
    2016

    Grad Matt Baldwin Stars in New Amazon Unscripted Docuseries The Fashion Fund

    FIDM Graduate Matt Baldwin (pictured, second from right), the designer behind the Kansas City-based Baldwin Denim and Collection, will be starring in a new Amazon unscripted docuseries, The Fashion Fund, premiering on Thursday, February 25, 2016. The half-ho … Read More

  • Jan
    04
    2016

    Just Accepted Digital Media Student is a YouTube Beauty Vlogger

    Name: Karla Ojeda Age: 17 Hometown: San Diego/Temecula CA FIDM Major: Digital Media FIDM Campus and Start Date: Los Angeles, Summer 2016 Admissions Advisor: Cathy Chambers How did your advisor help with the process? My advisor was a really big help wit … Read More

  • Oct
    23
    2014

    Jonathan Gitlin Promoted to President of Television and Gaming at Create Advertising Group

    Digital Media Alumnus Jonathan Gitlin has enjoyed a thriving career at Creative Advertising, an award-winning agency known for creating key art for the entertainment industry, since graduating from FIDM in 2006. The company recently announced that Jonathan has … Read More

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