Business Management

Curriculum

The following are the required courses for this major. Students meet with the Education Department to create a personalized academic plan. Transfer credits, placement tests, changes in curriculum, and other factors help determine which courses must be taken prior to graduation.

Click on a course title to expand and read the course description.

BUMT 3100
Ethics in Business
Units: 3
This course addresses the importance of ethical issues and the financial impact on business performance and technology development and ownership. The costs and consequences of failing to act ethically are explored. Students learn strategies to solve real life dilemmas. Students explore the importance of ethics as a dimension of social responsibility and business ethics in the global economy.
BUMT 3300A
Financial Accounting I
Units: 3
Students study the accounting cycle through financial statements, understanding inventory controls, tangible and intangible assets, and budgets. This course covers the role accounting plays in business forecasting and decision making. The student gains an understanding of assets and liabilities, revenue and expenses, debits and credits, accruals, depreciation, constructing a financial statement, and accounting cycles.
BUMT 3300B
Financial Accounting II
Units: 3
A continuation of accounting analysis and understanding, as applied in the corporate world, this course gives students experience with the accounting cycle, the sales journal, the accounts receivable ledger, the accounts payable ledger, the cash receipts journal, the cash payment journal, and the income statement and balance sheet statements. Prerequisite: BUMT 3300A
BUMT 3350
Marketing Communications
Units: 3
This course provides a foundation of knowledge necessary to create strategic communications plans that support a product or service in todays competitive marketplace. Students participate in a learning forum environment whereby original ideas and assignments are presented, discussed, and critiqued by the class. This course provides students with a framework of how to enter foreign markets. Prerequisite: BUMT 4600
BUMT 3450
Business Information Technology
Units: 3
This course explores the use of information technology in todays business world. Students learn how to acquire timely and accurate information from electronic sources.
BUMT 3600
Management Theory & Principles
Units: 3
This course presents an introduction to management concepts and strategies used by modern businesses, and is designed to familiarize students with the accepted standards, procedures, and techniques employed by senior, middle, and operational managers. It provides students with an understanding of the financial impact of management and how to plan to optimize performance and achieve organizational goals. BUMT 3650
BUMT 3650
Human Resource Management
Units: 3
This course explores organizational structure and how it impacts behavior. Students develop an understanding of what it means to be a leader of change, and the critical importance to financial performance in doing so. Students review job design, managing career development, the value of performance appraisal, compensation and reward, safety and health laws, and the economics of good organizational management. Prerequisite: BUMT 3720
BUMT 3720
Management Strategy
Units: 3
This course is a study and analysis of success and failure in todays business environment with emphasis on creating value through innovative management techniques. The students practice the strategic management process, building a competitive strategy, and implementing strategic plans. Prerequisite: BUMT 3600
BUMT 3820
Business Law
Units: 3
Students develop an understanding of corporate formation and procedures, limited liability companies and special business forms. This course examines social, ethical, and political implications of law and its application to business transactions as well as intellectual property law.
BUMT 3850
Global Marketing
Units: 3
This course introduces modern global business marketing concepts and strategies, and familiarizes students with procedures and techniques in when considering global marketing. Studies include market research, pricing strategies, consumer behavior and marketing communications, testing the premise, and qualitative and quantitative research analysis. Prerequisite: BUMT 4600
BUMT 4100
Small Business Management
Units: 3
A study of how small businesses can manage the unique challenges they face and how they can achieve and maintain a competitive advantage, this course involves feasibility analysis and addresses issues of small business ownership and management, strategic planning, financial planning, marketing for competitive advantage, the economics of pricing, and breakeven analysis. Prerequisites: BUMT 3820, BUMT 4200
BUMT 4200
Financial Management
Units: 3
In this course, students acquire a basic overview of the legal import and export strategies, structures and responsibilities of being in business, with emphasis on principles and practical applications of contract negotiations, business activity, and commercial liability. Prerequisite: BUMT 3720
BUMT 4250
Supply Chain Management
Units: 3
In this course, students acquire a basic overview of the legal import and export strategies, structures and responsibilities of being in business, with emphasis on principles and practical applications of contract negotiations, business activity, and commercial liability. Prerequisite: BUMT 3720
BUMT 4300
Global Management Strategies
Units: 3
A study of techniques of analyzing and responding to the social, ethical, and political challenges that face managers, this course promotes an understanding of global trends in international political policies, risk management, conflict resolution, tariffs, and issues of nationalism. Students analyze legal issues and risks in international business, including trade policy, taxation policy, government intervention, monetary policy, capital flows and foreign investment, banking policy, wage and price controls, property rights, and regulatory attitudes. Ethics and social responsibilities in international management are also studied. Prerequisites: BUMT 3850, BUMT 4250
BUMT 4450
Strategic Management Policies
Units: 3
This course helps students to understand the issues and problems faced by management in larger corporations, preparing students for successful employment. It analyzes various operational management tools and styles, studies in leadership, managements changing landscape in todays global economy, making decisions and solving problems, case studies, designing effective organizations, and fundamentals of organizational control. Prerequisites: BUMT 4300, BUMT 4500
BUMT 4500
International Finance
Units: 3
Within the context of the multinational firm, this course examines the development of policy options for financing international business, with focus on management decisions that maximize the firms value. Prerequisite: BUMT 4200
BUMT 4600
Marketing Management
Units: 3
This course focuses on the management of the marketing function to achieve a competitive advantage and establish brand equity. Students explore creative strategies for entrepreneurs to develop consumer awareness.
BUMT 4840
Studies in Leadership
Units: 3
Students explore leadership theories, the characteristics that define effective leaders, and develop the ability to navigate corporate culture as a follower and as a leader. They explore the processes whereby an individual empowers or influences a group of people for the purpose of achieving a (common) goal. They analyze the characteristics of leadership vs. management, and develop an awareness of how diversity impacts leadership. Prerequisite: BUMT 3100
BUMT 4910
Creativity in Business
Units: 3
This course explores all of the elements that are necessary to succeed in a business venture. An advanced overview focusing on the business plan, the organization and support team, the marketing plan, process management, cash planning and working capital management, quality, service and ethics, and growth strategies. Prerequisites: BUMT 4100, BUMT 4550
GNST 2470
Principles of Biology
Units: 3
This course explores and explains the workings of the human body. Students learn how human anatomy functions to support life, how lifestyle choices such as smoking, alcohol, and drugs affect the human system, and how disease and aging progress.
GNST 2470L
Principles of Biology Lab
Units: 1
This introduction to laboratory investigations in biology is a one-unit course stressing processes common to living organisms. It helps students understand the concepts of scientific thinking and its connection to their lives. Students conduct online activities that simulate in-lab investigations and real-life events. Topics include organic molecules, cell transport systems, photosynthesis, evolution, classification and identification, plant physiology, and ecology.
GNST 2570
Microeconomics
Units: 3
Through the study of classical economic principles, students develop a framework for analyzing economic variables and their effects on individuals, business organizations, and economics. Using graphs and models, students also explore and apply fundamental economic concepts such as supply and demand, competition and monopoly, and profit maximization.
GNST 2630
Principles of Chemistry
Units: 3
Students study the fundamental principles of chemistry and their applications. The relationships between atomic particles and their affect on bonding, chemical reactions, and matter are explored.
GNST 2870
Macroeconomics
Units: 3
Students study the global economy and the ways in which changing economic conditions shape local, national, and international policy decisions. They apply classical and contemporary economic theory to achieve an understanding of past and current world events in light of the many economic variables that exist.
GNST 3000
World Political History
Units: 3
This global survey traces the quest for independence and prosperity on the part of emerging economies around the world after WWII. The course examines the varying fortunes of countries as they encountered the crucial questions of political organization, state control, and personal freedom from 1945 to the present. It also examines the issue of environmental sustainability in the face of pressures posed by population, industrialization, and consumerism.
GNST 3020
Statistics
Units: 3
This course emphasizes the understanding and application of statistical methodology. Major topics include descriptive statistics, probability, sampling, inferences of sampling, means and proportions, measures of central tendency, correlation, regression, hypothesis testing and methods for displaying, describing, and producing data. Technology applications facilitate in-class activities.
GNST 3050
Writing for Business Professionals
Units: 3
This course explores the principles and strategies of effective written professional communication in the context of the global workplace, current and emerging technologies, and contemporary issues. Students apply sound communication, analysis, and research techniques to the composition of a professional bio, memos, formal reports, and other forms of business communication. The connection between skillful communication, critical thinking, and decision-making is also stressed.
GNST 3400
Social Psychology
Units: 3
A course that examines social psychology and how the behaviors, thoughts, and emotions of individuals are created and modified by the social and cultural conditions in which they live. Issues of social influence, cooperation and conflict, conformity, perception, change, and leadership are explored.
GNST 3500
Professional Presentation
Units: 3
A course in effective organizational communication, with emphasis on advanced oral communication skills, including interviewing. Students examine the dynamics of individual and group communication as preparation for full-scaled, business-specific informative and persuasive speeches, in which they use computer technology, visual aids, and statistical data to enhance the impact and clarity of their presentations.
GNST 3900
Issues in Contemporary Society
Units: 3
A General Studies capstone course which explores issues of a diverse society, global realities, ethical business decisions, and civic responsibility through critical analysis, written and oral clarity, quantitative and scientific inquiry, and research and technological skills. Prerequisites: GNST 3020, GNST 3050, GNST 3500

This program starts each quarter on the Los Angeles campus and in the online format. Students may start in the summer and fall on the San Francisco campus.

Prerequisites: Cumulative grade point average of 3.0 or higher and FIDM degree required.

Featured Grad

Keith Howard

2009 Business Management Grad Keith Howard has been accepted into the Masters in Economic Trade and Development Program at Eastern Michigan University.
Read more about this grad

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