Name: Sofia Aldana
Hometown: Barranquilla, Colombia
FIDM Major: Beauty Industry Merchandising & Marketing
FIDM Campus and Start Date: Los Angeles, Fall 2016
Admissions Advisor: Seung Kim
How did your advisor help with the process? Seung was very helpful and helped out with any questions I had and was always super nice. I felt really comfortable asking her about the process and all the questions I had about FIDM. She helped me schedule a tour and met with my parents to answer doubts. She was absolutely the best.
Tell us a bit about yourself. My hobbies are defined by my passions. Trying out new makeup products, writing blogs for companies who contact me, create affiliations with local makeup brands, etc. I also love picking out different projects (redoing my room for example) and pouring my mind into them until accomplished. I am constantly creating new makeup looks for my Instagram account as well.
How did you build such a strong social media following? I have always loved interacting with others, which has created a strong relationship with my followers. I love helping them with all their questions and requests. Since I started a small hometown business doing makeup application, I have made many friends through my Instagram as well. Instead of focusing on growing as an Instagram account, I focus on having a strong and honest relationship with my followers.
What are your proudest accomplishments so far? My self-made home business where girls of all ages trust me with their makeup application. It has opened many doors; I have collaborated with lots of brands and created many affiliations because of it.
Describe your entrance project. I created the empower palette having in mind women who love makeup the same way I do. I believe makeup is an art, and an easy tool to create your own confidence. It is a neutral everyday palette that you can play around with for any event. Either you have a long day at the office, a cute date, or class all day.
What are your career goals? I envision a career filled with accomplishments and success. I am very ambitious and I like to be on top of trends. Makeup is a big part of my life and I have fallen in love with the industry itself. I want to be a successful business woman with her own glamorous makeup line (with a strong social media following, of course).
What do you expect to learn at FIDM? I expect to develop more practice in the "game" and learn about beauty trends, marketing, product development, and more. I definitely see FIDM as the perfect first step to reach my goals and learn all I need to know to conquer them.
Categories: FIDM, Admissions, Beauty, International
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